In periods of a tense economic situation, perhaps there is no more urgent question than the one that is put in the title of the article. On the one hand, it is well known that the stock market crisis is the ruin of thousands of banks, companies, investment funds and millions of ordinary investors. But on the other hand, many stock market gurus do not get tired of repeating and confirming this by example that the crisis is a golden time for investment. In other words, to paraphrase the well-known phrase "crisis times give birth to rich people." No matter how pathetic it sounds, and it doesn't seem like something fantastic, there are real confirmations of this.
Why is a crisis a time of opportunity?
Stock market crises are an inevitable phenomenon caused by the very nature of the economic process. It is known that the economy develops cyclically: a period of growth is followed by a recession (recession), then a rise again, and a recession again, etc. Changes in the stock market, ultimately, follow the movement of the cycles of the economy. They are also characterized by periods of boom and bust. Indeed, stock prices are determined by the economic condition of issuers, which improves during the boom and worsens during recessions. Accordingly, the quotations of securities rise and fall.
Taking into account the cyclical nature of the stock market, investors have developed a number of techniques that allow you to make money in a crisis, or to make money in a crisis. And this is not a simple play on words, but various investment strategies. There are 2 ways to earn money during periods of economic downturn. At first glance, it may seem that this is about the same thing, but it is not. These are completely 2 different strategies.
1. Earning strategy during the crisis itself.
The main strategy designed to earn money in a crisis is to play down (short stocks; open short positions). Its essence is as follows: an investor, believing that he has predicted the beginning of the stock market crisis, begins to invest in derivatives that allow him to earn income in the event of a drop in stock prices. Examples of successful application of this strategy will be given in the next section. But, playing down is extremely risky. The exchange does not exactly repeat the economic cycle. Stock market panic and speculation play an important role in price changes. For example, there were no economic prerequisites for the 1987 crisis. Its causes could not be precisely determined. The main version is a computer failure on the stock exchange and the resulting panic. Similarly, if stock prices rise, they are bought, the consequence is the continuation of price growth and further purchases. As a result, stock prices begin to break away from their economic basis, and a so-called market "bubble" is created, which eventually bursts. Due to these reasons, it is extremely difficult to predict: the stock market crisis is really coming, or it is a short-term drop, the "bubble" begins to burst, or it is only a local decline in quotations. That is, the probability of starting or ending the game on a downgrade in a timely manner is very low, and the possible losses of the investor are high.
Read more: The history of Federal Reserve (Fed) and its functions
2. The strategy of making money on the crisis.
You can make money from the crisis using a long-term investment strategy in undervalued shares of promising companies. Long-term investors during the crisis tend to buy cheaper shares of promising companies. During a crisis, the portfolio of a long-term investor can give a drawdown. But buying cheaper shares with the right choice of issuers ensures a rapid recovery of the value of the portfolio and its further growth.
Who managed to make money in the crisis and how?
Let's look at real cases from history, how investors managed to earn fortunes during a period when most of this fortune was lost.
Michael Burry and the Dotcom crisis of 2000.
In the early 90s, the Internet became widespread and used, Internet companies began to appear at a very high rate. To raise capital, they went to the stock exchange. Euphoria reigned in the investment environment - many investors did not even think about what the essence of these companies' activities was and how they planned to make a profit. The last decade of the twentieth century was characterized by an active acceleration of stock prices of IT companies. Michael Burry founded the Scion Capital Fund in 2000. After analyzing the market, he found a whole group of overvalued Internet companies (dot-coms) that had virtually no profit and revenue, and began a game to lower their shares. At the end of 2000, the dotcom crisis broke out. At the end of the year, the S&P 500 fell by 12%, and the yield of Scion Capital reached 55%. For two years, the market continued to fall, and the Burry fund brought in 16 and 50% of income, respectively.
David Eichorn and the 2008 crisis.
The 2008 financial crisis was a consequence of the mortgage crisis in the United States. This is the period when, when there was a sharp increase in the number of non-payments on mortgage loans with a high level of risk. This crisis primarily affected the banking sulfur, as banks were the direct beneficiaries of the created situation. D. Eichorn, an American financier, founder and president of the hedge fund Greenlight Capital, at a conference of fund managers in May 2008, said that the investment bank Lehman Brothers is not just close to bankruptcy, but also poses a threat to the entire the financial system. Eichorn's position has been heavily criticized. But in September 2008, Lehman Brothers declared bankruptcy. Eichorn, who played down his shares, doubled his fortune, and the value of his fund's shares by the beginning of 2011 jumped twice compared to October 2008.
Read more: Basic knowledge of fundamental analysis
Steve Eisman and the 2008 crisis.
S. Eisman is an American businessman and investor, who also foresaw the 2008 crisis and made his fortune on short sales of mortgage–backed securities. The fund under his management, FrontPoint, increased assets from $700 billion to $1,500 billion.
John Paulson and the 2008 crisis.
D. Paulson is an American billionaire hedge fund manager. The media call Paulson the main winner of the 2008 crisis. His investment company Paulson &Co made a profit of $15 billion from 2007 to 2009. $ thanks to the game of lowering mortgage securities with the help of credit default swaps (CDS). At the same time, in 2009, Paulson switched to the game of raising, buying up the cheaper shares of Bank of America, Goldman Sachs, Citigroup, JP Morgan Chase and a number of other financial companies.
The examples given are far from isolated. What they have in common is that investors were able to predict the onset of the crisis. However, the short game is still more speculation, not investment. Such operations are extremely risky. Short sales make a profit only when the market is falling. But how can you guess during a period of high volatility whether the market has finished its decline or not? At what point should I stop shorting securities? Earning on short positions during a crisis is primarily luck. During the mortgage crisis, with which many examples are given, the US government provided multibillion-dollar assistance to American International Group, JP Morgan Bank and a number of other financial organizations. If Lehman Brothers had managed to get similar support, then D. Eichorn, who shorted its shares, would have suffered significant losses. Investors who used CDS as a tool for playing down could lose if the US Federal Reserve System (Fed) implemented a program to buy mortgage-backed securities, as it did in 2020. The heroes of crises in most cases are just lucky. It is no coincidence that most of them were unable to repeat their successes in the future.
But there are examples of another kind that show not how to make money in a crisis, but how to make money in a crisis.
Who managed to make money on the crisis and how?
So, "earnings in a crisis" is a strategy of traders who work for a decrease and earn at the moment. But there is a strategy of "making money on the crisis", which is followed by reasonable long-term investors who buy shares of good businesses at a decent discount during periods of market decline. Moreover, this strategy is implemented not only by retail investors, but also by large businesses. And then we will give real examples from the past.
Read more: Alternative investments
Jamie Dimon and the 2008 Crisis
D. Dimon, as an executive director of JP Morgan, conducted a takeover deal for Bear Stearns, the fifth largest investment bank in the United States. Bear Stearns turned out to be the first swallow of the mortgage crisis, declaring its insolvency in March 2008. Its shares were acquired by JP Morgan at a price of $10, which was approximately 15% of their value in March 2008. Several times lower than the cost in September 2008, another of the largest banks, Washington Mutual, was acquired. These transactions helped strengthen the position of JP Morgan, which itself was close to bankruptcy. The bank's stock prices reached the pre-crisis level already in April 2009, three times exceeding their values during the crisis fall.
Warren Buffett and the Crises of 2008, 2020
At the beginning of 2008, according to the Forbes list, Buffett turned out to be the richest man on the planet with a capital of $ 62 billion. But in 2008, his fortune decreased by $12 billion. Buffett's Berkshire Hathaway company showed the worst result in its history, when in the 3rd and 4th quarters its profit decreased by 77 and 96%, respectively (YoY). In 2008 – 2011 (the recovery of the market after the crisis in the United States continued until the beginning of 2013.) several major transactions were made, which not only allowed to correct the situation, but also to get the company a profit of $ 10 billion, and Buffett himself to increase his personal fortune by $20 billion. Buffett focused on buying cheaper securities of promising companies, mainly preferred shares with a fixed rate on dividends. In 2008, he acquired Goldman Sachs shares worth $5 billion, on which he received a 10% dividend. A similar deal for $3 billion. took place with General Electric. Swiss Re and Dow Chemical received no less amounts, which were in dire need of liquidity. In 2011, $5 billion was invested. in Bank of America, etc.
In the crisis of 2020, with the overall S&P500 index falling by 50%, the value of Berkshire Hathaway's stock portfolio decreased by 30%, but by November 2020 it had recovered to its pre-crisis level. By the end of 2021, the portfolio price increased by another 38%, exceeding $350 billion, and Buffett's fortune reached $107 billion.
In 2020-2021, Buffett did not so much acquire stocks that had sunk in the crisis, as he got rid of those that, in his opinion, had lost the prospect of growth. This means that the successful passage of the Berkshire Hathaway crisis is due not so much to exchange transactions as to the high quality of the portfolio formed on the eve of the crisis.
These examples show that you can make money not in a crisis, but in a crisis. In a crisis, you can double or triple your fortune, but mainly due to speculation, which is extremely risky. Earning on the crisis does not mean immediate income and is designed for the future by acquiring cheaper shares of promising companies. The prerequisite for earning money in a crisis is the early formation of a high-quality portfolio that will not give a significant drawdown and will quickly recover in price.
Read more: How Portfolio Investing Works
The main stock market crises and their characteristics
The easiest way to track crises is by the dynamics of the American S&P 500 index, since changes in the US market are almost completely duplicated with the markets of developed and, to a large extent, developing countries.
The dotcom crisis of 2000. The reason for the dot-com crisis was the little economically justified faith of investors in advanced Internet technologies. The shares of rapidly multiplying Internet companies were growing by leaps and bounds. In fact, it turned out that many of them have little idea how to build a business, are burdened with huge debts and have neither revenue nor profit. The sale of dotcom stocks began in August 2000, but the market continued to decline for more than 2 years until September 2002. The total drop was over 87.5%. The market recovered to its pre-crisis level only in May 2007. From the beginning of the fall to recovery, 6 years and 9 months have passed.
Mortgage crisis of 2008. It was the result of unrestrained speculation by banks and other financial organizations in the derivatives market on loans issued, as well as a sharp decrease in the requirements for the solvency of borrowers. The probability of default on many loans has increased dramatically. Derivatives issued on the basis of loans – LBS (Loan-backed securities) and CDS (credit default swaps), due to poorly justified high ratings, received increased demand, although in reality they were risky instruments. The growing mass of "bad" loans, as well as risky financial instruments created on their basis, led to the formation of a market "bubble", which burst in 2008. The market decline began in October 2007 and lasted until February 2009, amounting to 213% on the S&P 500 index. The pre-crisis values of the index recovered only in February 2013. The total duration of the crisis is 5 years and 4 months.
The global economic crisis of 2015-2016. In June 2015 - June 2016, the S&P 500 declined by 11%. The reasons were the slowdown in the Chinese economy, the turbulence of the Chinese market and the devaluation of the yuan, the end of the policy of "quantitative easing" in the United States in 2014, the Brexit referendum. The recovery of the American market took a year.
The financial crisis of 2018. A 13% drop in the market in December 2018 compared to January of the same year was also caused by a number of reasons, the main of which were the "trade wars" of the United States and China. The period from the beginning of the fall to the recovery of the market took 1 year and 3 months.
The covid crisis of 2020 was quite deep, but the shortest. From December 2019 to March 2020, the index fell by almost 25%. But the market recovered in July 2020. The duration of the crisis is 7 months. The main reason for the rapid recovery and further growth was the unprecedented flow of funds directed to the US economy. A significant part of this flow ended up on the stock market.
Read more: Warren Buffett: 10 golden rules of domination
What should an investor do in a crisis?
Crises are the inevitable companions of the stock market. The investor should always remember about the possibility of their occurrence and prepare for them in advance. Moreover, in recent years, crises are increasingly caused by non-economic reasons: sanctions, a pandemic, geopolitics, which, unlike economic prerequisites, cannot be calculated or predicted in advance. The key to the successful passage of the crisis is the presence of a balanced portfolio that would not allow significant drawdowns (for more information about the risk profiles of portfolios and the practice of compiling them, see the articles "Types of investment portfolios", "How to choose stocks for investment". The articles "Investing in bonds is an excellent substitute for deposits", "How to make an investment portfolio" can help in the selection of high-quality protective assets and in the compilation of a portfolio).
The share of protective assets should be about 70-80%. Such a portfolio can provide relatively small growth, but above the market, but it will not give significant drawdowns in a crisis. In addition, the portfolio should be well diversified and contain approximately 30 shares and bonds of various issuers, and in currency – balanced in the ratio of about 50% (one currency) to 50% (another currency).
And now recommendations for investors caught up in the crisis:
- Do not panic and sell the portfolio in a crisis. This is a losing strategy. Then the same assets will have to be purchased at higher prices. And even more so, it is not worth selling off cheaper bonds. Their profitability is fixed at the time of purchase, and upon repayment, the investor will receive the nominal value in any case. If you sell bonds in a crisis, you will lose both on the fall in their price and on future coupons. On the contrary, cheaper government bonds give a higher yield, which can be fixed for several years by buying these securities, and not for 3-6 months, as in bank deposits. Crises pass sooner or later, and the defining trend of the market is steady growth.
- In any crisis, there are companies that do not lose, but win. For example, during the covid crisis, IT companies, marketplaces and a number of other sectors achieved success. Following the example of Buffett, Rogers and a number of other investors, it makes sense to replenish the portfolio with cheaper, but promising stocks. We are constantly monitoring the situation, identifying those companies that will suffer the least from the sanctions imposed and have good prospects for the future.
- Do not make sudden movements. In situations of sharp falls and growth, technical analysis does not work, and it is impossible to predict the future values of quotations. Therefore, it makes sense to make purchases of shares not immediately, but gradually.
- When buying in a crisis, always keep a reserve - a "safety cushion", in case of unforeseen situations in the cache or short-term government bonds.
- Do not try to short stocks, much less invest with a shoulder. In a crisis, the market is extremely volatile and unpredictable.
Read more: What is a Bond: types, risks, difference from stock, pros and cons
Conclusion
Crises are an inevitable companion of the market. The investor needs to prepare for them in advance, forming a well-diversified, balanced portfolio that would provide full protection of capital or give a minimum drawdown. Crises caused by economic reasons can be predicted using different economic indicators. On this basis, individual investors managed to earn money by playing down. But such a strategy is very risky. It is more acceptable to buy cheaper, but high-quality exchange instruments that have a good potential for rapid growth in a crisis.
The main thing for an investor is not to panic, not to take rash actions and take into account that crises always end, and the main trend of the market is growth.